【摘要】 即将参加职称英语等级考试的考生们,考试即将到来,你们的备考工作进行得如何了?考必过为大家精心整理了2017职称英语《理工B》概括大意模拟题及答案(2),希望能够助力职称英语等级考试。那么,同学们一起快来做题吧!关于2017职称英语《理工B》概括大意模拟题及答案(2)的具体内容如下:
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>>>2017职称英语《理工B》概括大意模拟题及答案汇总
第3部分:概括大意与完成句子(第23"——30题,每题l分,共8分)
The Making of a Success Story
(1) IKEA is the world's largest furniture retailer, and the man behind it is Ingvar Kamprad, one of the world's most successful entrepreneurs. Born in Sweden in 1926, Kamprad was a natural business man. As a child, he enjoyed selling things and made small profs from selling matches,seeds and pencils in his community. When Kamprad was 17, his father gave him some money as a reward for his good grades. Naturally he used it to start up a business-- IKEA.
(2) IKEA's name comes from Kamprads'initials (I.K.) and the place where he grew up (E and A).Today IKEA is known for its modern, minimalist furniture, but it was not a furniture company in the beginning. Rather, IKEA sold all kinds of miscellaneous goods. Kamprad's wares included anything that he could sell for profits at discounted prices, including watches, pens and stockings.
(3) IKEA first began to sell furniture through a mail-order catalogue in 1947. the furniture was all designed and made by manufactures near Kamprad's home. Initial sales were very encouraging, so Kamprad expanded the product line. Furniture was such a successful aspect of the business that IKEA became solely a furniture company in 1951.
(4) In 1953 IKEA opened its first showroom in Almhult, Sweden. IKEA is known today for its spacious stress with furniture in attractive settings, but in the early 1950s, people ordered from catalogues. Thus, response to the first showroom was overwhelming: people loved being able to see and try the furniture before buying it. This led to increased sales and the company continued to thrive. By 1955, IKEA was designing all its own furniture.
(5) In 1956 Kamprad saw a man disassembling a table to make it easier to transport. Kamprad was inspired. The man had given him a great idea: fiat packaging. Flat packaging would mean lower shipping costs for IKEA and lower prices for customers. IKEA tried it and sales soared.
The problem was that people had to assemble furniture themselves, but over time, even this grew into an advantage for IKEA. Nowadays, IKEA is often seen as having connotations of self-sufficiency. This image has done wonders for the company, leading to better sales and continued expansion.
(6) Today there are over 200 stores in 32 countries. Amazingly, Ingvar Kamprad has managed to keep IKEA a privately-held company. In 2004 he was named the world's richest man. He currently lives in Switzerland and is retired from the day-today operations of IKEA. IKEA itself, though, just keeps on growing.
23——26 概括大意
23. Paragraph 2 __________
24. Paragraph 3 __________
25. Paragraph 4 __________
26. Paragraph 5 __________
A. Ingvar Kamprad -- a born businessman
B. Success brought by the introduction of showrooms
C. The or/gin ofikea
D. Specialization in selling furniture
E. Flat packaging -- a feature of ikea
F. World-wide expansion of IKEA
27"--'30完成句子
27. Even when he was only a child, __________.
28. __________ , and years later became a big company specialized in manufacturing and selling of furniture.
29. Customers liked the idea of IKEA's showrooms because __________
30. As fiat packaging saves money for both IKEA and the customers __________.
A. iKEA began as a small store selling all kinds of cheap things
B. it is highly welcomed by both
C. ingvar Kamprad showed interest in and talent for doing business
D. he lives happily in retirement
E. here they can see and try the furniture they are going to buy
F. ingvar successfully manages the company all by himself
以上就是考必过为大家整理的2017职称英语《理工B》概括大意模拟题及答案(2)的具体内容。所谓未来,其实只是过去的堆砌,堆砌昨天便有了今天,堆砌今天便有了明天,堆砌明天便是未来。最后,考必过预祝大家在未来的职称英语等级考试中能够取得优异的成绩!