【摘要】 即将参加商务英语考试的考生们，考试即将到来，你们的备考工作进行得如何了？考必过为大家精心整理了2013年上半年剑桥BEC商务英语考试练习（7）-中华考试网，希望能够助力商务英语考试。那么，同学们一起快来做题吧！关于2013年上半年剑桥BEC商务英语考试练习（7）-中华考试网的具体内容如下：
2013年上半年剑桥BEC商务英语考试练习（7）
Questions 15 - 20
Read the following extract from a book on management and the questions on the opposite page .
For each question 15– 20,mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose
In the last few years, managers throughout industry have seen more changes than many of them could have expected to see in their entire working lives having to communicate information which often leads to feelings of insecurity has become a key activity. From being regarded as relatively unimportant in many companies , managementemployee communication has become a central corporate need. 中华考试网(www．Examw。com)
Concordia International provides a good example of a company that has adjusted well to the changing needs for communication . since 1995 , Concordia has been turned inside-out and upside-down, to ensure that it is a marketing –led, customer-responsive business, one that looks outwards at customers and competitors, rather than inwards at its own processes and the way things were done in the past. In the last eight years, Concordia has reduced its workforce by more than 80.000 people - or 35% -on a voluntary basis, with further downsizing anticipated.
From being an engineering company, Concordia is now remaking itself as a service company. The role of employee communication in such a context is to build people’s self-confidence, topersuade them that, although it is inevitable that the changes will go ahead, they also bring with them new opportunities for employees. However, this is not an easy task. People tend to beskeptical of these claims and to feel that they are losing touch with the company they have worked for over many years. This is understandable, since many of the old certainties are being swept away , including the core activities of the company they work for. Above all , they have had to face up to the fact that they no longer have a job for life.
Research indicates that people respond to this predicament in a variety of ways. The bulkof employees fall into two main categories in terms of their response to the new situation: on the one hand there are the “ pragmatists” and on the other “ the highly anxious” the former see their job as a means to an end and have a relatively short-term perspective, with strong loyalty to their local term , rather than the company as a whole . the second category, usually themajority, may respond to threatened changes with a feeling of having been let down, and even feel anger at the company for what they see as changing the terms of their employment.
The employee communication process needs to be capable of accurately directing its messages at a variety of employee groups and departments within the workforce . this is why middle managers and line managers are so key to communication. They are the people who know about the full rage of concerns among the workforce. The problem in the past was that thiscrucial area was often the responsibility of a separate, relatively isolated unit. Concordia puts responsibility for communication firmly on line managers. All their research points to the sameconclusion: people prefer to get their information face-to-face from their line managers. That is the key relationship and where arguments and hearts and minds –are lost.
The general rule in company communication is to tell employees as much as you can as soon as you can. If you can’t provide details, then at least put the news in context and commit yourself to providing greater detail when it becomes available another rule of company communication is that there must be a fit between what the company is telling its employees and what it is telling its shareholders.
以上就是考必过为大家整理的2013年上半年剑桥BEC商务英语考试练习（7）-中华考试网的具体内容。所谓未来，其实只是过去的堆砌，堆砌昨天便有了今天，堆砌今天便有了明天，堆砌明天便是未来。最后，考必过预祝大家在未来的商务英语考试中能够取得优异的成绩！